Patrick Falaniko

Born in Auckland, New Zealand and educated at Sacred Heart College, Patrick graduated at The Auckland Institute of Art in 1984 and joined Dubber as a Graphic Designer later that year.

He moved on to The Design Company where he became Senior Designer before starting at Perception Advertising in 1989 to start his career in through-the-line communications as an Art Director.

Here he was credited for the creation of the famous Sky Tower logo (key accounts: Tourism Wellington, Water Safety Council of New Zealand, Telecom New Zealand, ANZ Bank, New Zealand Post, Capital Power, Sky City, Harrahs Casino).

At Dunham Bremmer Advertising, a top 5 agency in New Zealand, as Senior Art Director his key accounts were Sony Playstation, Sony Entertainment, Auckland Rugby & Cricket, Royal & SunAlliance, Air New Zealand.

Patrick moved to UK in 1997 to join AGA Advertising as Senior Art Director (key accounts: Victoria & Albert Museum, HSBC Group, VNU Business Publications, Norwich Union). And was later appointed by John Ryan International as Creative Consultant (key accounts: Royal Bank of Scotland, Natwest, Abbey National).

Patrick joined Wonderberry as Creative Director in 2000.